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    The Secret is Out – Trade Secrets are Driving Competitive Advantage

    The Secret is Out – Trade Secrets are Driving Competitive Advantage

    FromUnderstanding IP Matters

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    The Secret is Out – Trade Secrets are Driving Competitive Advantage

    FromUnderstanding IP Matters

    ratings:
    Length:
    27 minutes
    Released:
    Sep 21, 2022
    Format:
    Podcast episode

    Description

    National Science Foundation research shows that many R&D-oriented companies believe that trade secrets are more important than patents and copyrights. How did this happen and why are trade secrets growing in importance? Also, what do creators, employees and businesses need to know about trade secrets to compete. 
    Released:
    Sep 21, 2022
    Format:
    Podcast episode

    Titles in the series (32)

    ‘Understanding IP Matters’ is a podcast series that enables successful creators and entrepreneurs to share their invention, brand or content story. The series is brought to you by the Center for Intellectual Property Understanding, an independent non-profit. CIPU provides outreach within an educational framework to improve IP literacy, enhance value and promote sharing.