Tools!  Everyone loves tools!  They help us do our job better, faster, and smarter.  In this episode we're going to introduce you to one of our favorite tools, called PageOptimizer Pro (POP).  This powerful tool helps you assess what your top competitors are doing and why they are ranking high in Google.  It gives you recommendations on how you can tweak your site with some of the same strategies, and hopefully increase your rankings!   What You’ll Learn There is no secret recipe to ranking high in Google You must discover what the top ranking competition is doing to rank Using tools like POP can provide actionable information to help your SEO Do not ignore the usability and user interface of your site, or your rankings will be impacted View the show notes, resource links, episode transcript, and watch the video version at https://www.localseotactics.com/improve-your-website-ranking-and-seo-with-page-optimizer-pro/