Episode 127 / If you’re looking for a way to attract readers that doesn’t involve paid advertising, podcasting might be for you. Podcaster Diane Nue shares how she’s connected with readers through podcasting and the bookstagram community. We also discuss some of the reasons for the enduring appeal of Jane Austen, branding, and super practical things like software recommendations. Show notes: How Diane and her co-host, Zan, came up with the concept for The Thing About Austen Why niching down helps you find your audience Diane’s advice for specific gear and podcast editing software Diane shares how she and Zan work together to handle podcast tasks Solo podcasting versus co-hosting How podcast branding can convey the content of the podcast Come over and say hi to Jami and Sara in the WIKT Facebook group! You can find show notes and links at wishidknownforwriters.com. Links:  The Thing About Austen podcast The Big List of Craft and marketing books mentioned on WIKT podcast episodes  Jami’s Launch Plan Sara’s Book Release Timeline Checklist Jami’s books Sara’s books Resources from the Author and Reader Community to Help Ukrainans