Episode 008 / Renaissance man of the author world David Gaughran decodes Amazon and breaks down Bookbub ads for authors in addition to writing historical fiction and science fiction. He joins Jami Albright and Sara Rosett to discuss how his mistakes have shaped his decision to reboot his fiction and nonfiction books.  You can find show notes and links at wishidknownforwriters.com. Jami and Sara are in the podcast timewarp because they recorded the episode intro early since Sara will be in London (hopefully) when it airs. Jami’s making progress on her work-in-progress, and Sara was interviewed on Nathan van Coops’ podcast, Book Faces Live. They also talk about how the coronavirus is impacting travel and how it has brought fist bumps and elbow bumps into vogue. Jami mentions The Daily podcast’s recent episode on the topic. In this podcast episode, you’ll discover: David’s Irish storytelling heritage and how conversation in the pub is a combat sport in Ireland His first mistake of writing “all over the map” in different genres while using the same author name The one thing that he wishes he could change David’s first big success and how he became an accidental nonfiction author Unlearning assumptions related to writing pretty sentences and the value of a good story that resonates with readers How Kindle Highlights can give you an insight to what readers value most What you can learn from books that are selling well--even if you don’t think they’re well-written Assumptions David made about ads and how important it is to question our assumptions Number chasing vs. knowing your readers  David’s biggest gamble when he rebooted both his fiction and nonfiction career The value of long-term thinking and creating evergreen systems for your writing and marketing How the pressure of going full-time can impact you psychologically Why emailing too infrequently is a mistake and how David’s mindset about email has changed How David is using what he’s learned from his mistakes to reboot his writing career with pen names and book relaunches How to David has become more efficient with his time and finds multiple uses for content Writing a series vs. stand-alone books and how the challenges of writing a series surprised him The difference between historical fiction in US and UK charts and how David is shifting his writing to meet reader expectations  How to meet the market halfway in both writing and marketing Trends in historical fiction, including orphan/holocost novels and WWII novels The importance of having a circle of friends Genres discussed include nonfiction, historical fiction, science fiction, action/adventure, and literary fiction. Links:  David Gaughran’s website: https://www.DavidGaughran.com    The Daily podcast: The Coronavirus Goes Global Book Faces Live podcast: Nathan van Coops' interview with Sara about writing a series and mystery books and plotting How to Write a Series by Sara Rosett Newsletter Ninja by Tammi Lebreque Take Off Your Pants by Libbie Hawker Murder Bot series by Martha Wells