The GRAMMYs is one of, if not the most, respected awards show in music. Nominations and winners are lauded year after year for their accomplishments. It’s undoubtedly a reflection of not just artist approval by the music industry, but also artist discovery.On this week’s episode of the Music Business Podcast, we spoke with someone who makes a living on exposing audiences to artists and quality music - Pop & Dance/Electronic Electronic Genre Manager at the Recording Academy, Shannon Herber.Here are a few of the things we cover in this episode: Event Production for a range of event types for the GRAMMYs, Tour Management and Operations for a globally renowned artist,Artist relations and Project Management across top entertainment firms and artists, Guest speaking on industry panels and serving as an advisor to several organizations, Mentoring the next generation of music professionals, Breaking down the Grammy Selection Process.As always, feel free to leave a comment or a review on what you thought about the episode on Apple Podcasts or on the Music Business Podcast instagram @musicbusinesspodcast. We’re also very excited to connect with our community on Patreon, MusicBusinessPodcast.com/Community. We look forward to you joining our community! Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.