Neil Lewis Jr. doesn’t just study social questions—he studies them in the places where they matter. He’s an assistant professor of communication at Cornell University, and he’s interested in social inequities, how they work, and how we can address them. In addition to his own research, he also consults for organizations and contributes to FiveThirtyEight. He was named a Rising Star by the Association for Psychological Science in 2019 and won the SAGE Young Scholar award from the Society for Personality and Social Psychology in 2020.In our conversation, Neil shares his research on health communication and education disparities, talks about what it takes to collaborate outside of academic institutions, and how he approaches science communication.Things we mention in this episode:In my introduction to this episode, I pull from a variety of sources to highlight the value of applied psychological research. These include the research by the Research Branch, Information and Education Division of the War Department, a history of social psychology (Kruglanski & Stroebe, 2011), Kurt Lewin’s research on eating organ meats (Lewin, 1943), reflections on social psychology’s “fun and games” (Ring, 1967), references to social psychology’s “crisis of confidence” (Elms, 1975), and Katz’s reflection on the value of basic and applied social research (Katz, 1951).Field study of health messages in a physician waiting room (Lewis et al., 2020) and the laboratory research it was based on (Albarracin et al., 2007)Neil brings up a controversial paper suggesting that social psychology isn’t a science—instead, it’s a study of history (Gergen, 1973)The opening of the episode features audio from the World War II film, Why We Fight: Prelude to War, produced by the U.S. Office of War Information (1942).Check out my new audio course on Knowable: "The Science of Persuasion."For a transcript of this episode, visit: http://opinionsciencepodcast.com/episode/taking-social-science-into-the-world-with-neil-lewis-jr/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.