Dawn Cutillo, the founder of BeBalanced, a national health center specializing in hormone balancing, has worked in the health field for over 30 years. Early in her career, Dawn focused on corporate fitness, and later progressed to fitness management and running her first women’s weight loss center. She currently oversees the operation of the flagship BeBalanced and works as the hormone health consultant for all franchised locations.   Key Takeaways: [0:18] Today’s episode of Franchise Euphoria is brought to you by IndyFranchiseLaw.com, a leading resource in the franchise space. Head over to IndyFranchiseLaw.com learn more! [0:59] Josh introduces today’s guest, Dawn Cutillo of the BeBalanced franchise concept. [1:48] Josh welcomes Dawn to Franchise Euphoria. [2:25] Dawn shares her story and what in her background led her to franchising. [5:55] Dawn’s determination stemmed from her own issues with weight loss, and what she found, she wanted to share with the world. [8:46] One of the benefits Dawn has is that her education comes from witnessing the hormone testing that went in to developing her concept. [10:40] Dawn’s brother, David, joined the team and they recognized an opportunity to either license or franchise their system. [11:51] In Dawn’s words, BeBalanced is a form of natural hormone balancing that addresses the two biggest problems women who gain weight as they age face. [14:12] Dawn shares that on average, BeBalanced’s clients will lose 15-20 pounds on average within the first month. [17:23] Dawn’s main role within BeBalanced mainly revolves around the science of the program and developing new protocols. [19:32] Initially, 90% of BeBalanced’s franchisees were women over forty but they are open to anyone with any background who is passionate about women’s health. [20:16] On top of the standard franchisee training, the BeBalanced franchisees also have to go through a specific certification course. [22:40] If you want to learn more about BeBalanced, visit their website listed below.   [] Thanks for listening, and please, reach out to Josh anytime through email at josh@franchiseeuphoria.com. If you enjoyed this interview, please leave us a review on iTunes.   Mentioned in This Episode: josh@franchiseeuphoria.com www.franchiseeuphoria.com www.indyfranchiselaw.com bebalancedcenters.com