Jay Patel, VP Business Development, GM imi Mobile (Cisco acquisition) - the state and future of Communications Platform as a Service and Customer Experience; running a startup to being part of Cisco post-acquisition Jay Patel is the VP & GM of Cisco's Webex CPaaS initiative and joined Cisco when the company he ran was acquired for $730m in 2021. He helped start IMImobile PLC and as CEO led it to a successful IPO in 2014 and then to its exit to Cisco. Today he is working on combining the IMI platforms with relevant technologies from Webex to create solutions that help our clients deliver the world’s best customer experiences. We sat down at Cisco Live and explored the Communications Platforms as a Service landscape. I learn more about how cloud-based messaging APIs help Customers use the technology to interact with clients over voice, SMS, email, WhatsApp, Facebook Messenger, Twitter, Apple Business Chat, WeChat and Google RCS. Jay also shares a few tips for founders listening to our conversation and what excites him about the future.