Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

1083: The AI-Powered Commerce Solution For The Experience Economy

1083: The AI-Powered Commerce Solution For The Experience Economy

FromThe Tech Talks Daily Podcast


1083: The AI-Powered Commerce Solution For The Experience Economy

FromThe Tech Talks Daily Podcast

ratings:
Length:
22 minutes
Released:
Jan 17, 2020
Format:
Podcast episode

Description

Coveo uses AI and intelligent search and recommendation technologies to personalize millions of digital experiences for customers, partners, dealers, and employees. However, Coveo for Commerce is transforming the way businesses sell online and its AI-powered solution is helping to deliver relevant buying experiences that is driving business growth. But I wanted to find out more about this experience intelligence platform. Coveo for Commerce is enhancing product and content discoverability, detects buyer intent, and automatically merchandizes personalized product recommendations that make business sense. “The experience economy is built on data and AI. Tech-first companies have trained people to expect personalized, relevant, and unified experiences. With Coveo, every business can be an intelligent experience leader.” Coveo Chairman and CEO Louis Tetu. However, personalization alone is not enough; businesses also want to increase the profitability of their customer lifetime journeys. In today's episode, I explore how this experience intelligence platform stitches together content and data, learning from every interaction, to tailor every experience using AI. I learn how Coveo for Commerce connects and unifies product catalogs and product-related content to provide shoppers with comprehensive, relevant information in their shopping experience. We also discuss how structured product catalog data can blend with unstructured content. Mark Floisand is Chief Marketing Officer at Coveo joins me on Tech Talks Daily to talk about all this and more. He has over 20 years of marketing, sales and general management experience in the technology industry, spanning blue chip and start-up companies across three continents, including Apple, Adobe, BusinessObjects, SAP, Total Defense, Untangle and WeVideo. Mark was most recently with Sitecore, a Coveo technology partner, where he led product marketing. Mark holds a Bachelor of Commerce degree from the University of the Witwatersrand, South Africa; and an MBA from the University of Durham in the UK.
Released:
Jan 17, 2020
Format:
Podcast episode

Titles in the series (100)

Fed up with tech hype and buzzwords? Looking for a tech podcast where you can learn and be inspired by real-world examples of how technology is transforming businesses and reshaping industries? Keep informed of the latest business and tech trends by listening to stories of other people in your field and how they are overcoming challenges with emerging technologies. Learn from the guest's actionable tips, and lessons learned to obtain greater clarity and how you can leverage technology. In this daily tech podcast, Neil interviews tech leaders, CEOs, entrepreneurs, futurists, technologists, thought leaders, celebrities. I have also teamed up with Citrix and its Citrix Ready partners to reveal how they are solving problems together while building the future of work. We discuss how tech trends such as AI, machine learning, 5G, IoT, AR, VR blockchain, crypto, and digital transformation strategies are already reshaping our world. Guests from every industry educate listeners through sharing their road to success, startup stories, and how technology transformed their business and life. Join me for a daily dose of optimism and motivation as I prove that technology really does work best when it brings people together.