It is expected that in the Queen's Speech 2013, the plain packaging law for tobacco that was proposed in the UK will not be introduced. Shane MacGuill, Tobacco Industry Analyst, confirms the news in this podcast and discusses the significance of the decision for the tobacco industry. Abandoning the law may influence other governments looking to pass similar laws to abandon their efforts. This news comes as a relief for Imperial Tobacco, who is now relying on packaging innovation to grow volume sales.