A few years ago, Intercorp Chairman, Carlos Rodriguez-Pastor read a Harvard Business Review essay called “Creating Shared Value” by Mark Kramer and Michael Porter, that changed the trajectory of their business. Carlos immediately refocused Intercorp’s priorities towards the people they interact with and the communities in which they operate.

In this episode of The Big Question, Detria Williamson asks Carlos and Sandy Speicher, IDEO CEO… how might we build businesses with purpose at the heart?

Carlos and Sandy discuss how Intercorp creates shared value for itself and its communities, the power of a diverse workforce and why innovation is too important to be outsourced.