In this episode of the HR Leaders podcast, I'm joined by my guest James Hartley, Managing Director,Regional Head of HR EMEA at Swiss Re.Episode highlights[02:42] - What was the driving force behind this purpose journey?[05:51] - Why co-creation is integral to defining your organisations purpose07:27] - What did the process of defining your purpose look like?[09:13] - What is the Little Book of Why?[12:37] - The benefits of looking at life through the lens of our purpose[22:12] - What impact has this program had on the business and your employees?[30:01] - What would you say to those that maybe don't have a big budget?[32:20] - A brief overview of the course[34:53] - Parting advice for youEnjoying our content? Access the shows resources and get access to future episodes first by Subscribing to HR Leaders: www.hrdleaders.com/podcastSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.