NFL, Amazon Deepen Relationship / Fanatics Worth $12.8 Billion

NFL Sponsorship Grows / College Football Video Game Returns: Scott and Eben discuss the business of the NFL on the eve of the Super Bowl. League sponsorship jumped 10% to $1.6 billion last season, according to marketing firm IEG, and it was a strong year for the league from a broadcast perspective as well. The two also discuss Jeff Bezos stepping down as Amazon CEO, and the reality behind EA Sports’s decision to resume making its popular college football video game. by Sporticast

23 min listen

Super Bowl Stardom Delivers for CBS / A Sports Media Inflection Point: Scott and Eben discuss all things sports media, including a Super Bowl showdown between two eras of NFL stars, and NBCUniversal’s decision to shutter cable network NBCSN by the end of the year. In addition, big UFC and WWE streaming news make this the perfect time to revisit the future of how we watch games. by Sporticast

20 min listen

MLB Team Executive’s Disastrous Interview / Fernando Tatis Jr.’s Salary-Sharing Agreement: Scott and Eben discuss an interview that Seattle Mariners CEO Kevin Mather gave to a local rotary club, which included insults of foreign players and details about the team’s business strategy. Mather resigned on Monday. They also discuss Sportradar’s potential $10+ billion valuation, the NHL’s latest series of outdoor games next to Lake Tahoe, and Notre Dame throwing cold water on the much-anticipated return of the EA Sports college football video game. by Sporticast

26 min listen

NHL Takes Betting Equity / NBA’s Anthem Wars: Scott and Eben discuss the Super Bowl’s underwhelming ratings, and the NHL’s latest sports gambling partner, which includes the league receiving stock in Australian sportsbook Pointsbet. They also discuss the Super Bowl streaker’s gambling claims, a disagreement between the Dallas Mavericks and the NBA over the playing of the national anthem, and quarterback-turned-activist Colin Kaepernick’s new investment vehicle. by Sporticast

23 min listen

English Soccer’s Inequality / Another MLS Club Sells for $400 Million: Scott and Eben discuss Sportico’s recent Premier League valuations, led by Manchester United at $4.65 billion. They also talk about Stanford University’s decision to reinstate the 11 varsity sports it eliminated in July, and the sale of MLS club Houston Dynamo to Ted Segal. by Sporticast

28 min listen

DraftKings Hires / Fans Return / A Chat With AEG CEO Dan Beckerman: Scott and Eben discuss a new DraftKings hire, which explains a lot about the future of sports betting and sports media, and news in the world of esports and professional lacrosse. They’re then joined by AEG CEO Dan Beckerman to discuss how the privately-held entertainment giant is approaching the return of fans to sports stadiums and concert venues this spring. by Sporticast

29 min listen

Yankees, Mets Eye TV Tie-up / New Dodger Dog, Same Name: Scott and Eben discuss the potential sale of SNY, the TV partner of the Mets, which could result in a media partnership between New York’s two MLB teams. They also discuss a sponsorship shake-up for gymnastics star Simone Biles, a $4.75 billion deal in sports betting, and a new supplier for the iconic Dodger Dog. by Sporticast

24 min listen

Selling Michael Jordan’s $15 Million House / NFL’s Media Billions On Deck by Sporticast

24 min listen

The Simpsons Help Explain Europe’s New Super League: Scott and Eben discuss a blockbuster development for European soccer, with 12 of the sport’s richest teams announcing plans to form their own continental championship. They also discuss Trevor Lawrence signing with Adidas, and the NFL’s $1 billion betting deals. by Sporticast

24 min listen

GameStop Stock Saga / NCAA Loses $800 Million: Scott and Eben discuss the wild story of GameStop’s stock surge, and a few sports related angles to the saga. They also discuss the NBA’s new guidelines for institutional investors, the NCAA’s $800 million loss from the cancelled March Madness tournament, and the final ratings for the NFL’s two conference championship games. by Sporticast

20 min listen

The NBA’s $5 Billion Franchises / Will Kelly Loeffler Have to Sell?: Scott and Eben discuss the business of the NBA, including recent Sportico valuations that found the average franchise is now worth $2.4 billion. The NBA now has three teams worth more than $5 billion; the NFL has just one. Also discussed: Why former U.S. Senator Kelly Loeffler may be forced to surrender her ownership of the WNBA’s Atlanta Dream, and one New Jersey school’s unique approach to its athletics deficit. by Sporticast

23 min listen

Newest Billionaire Comes from Sports Betting / March Madness is Back: Scott and Eben discuss one of the business world’s newest billionaires, DraftKings co-founder Jason Robins, who is now worth more than $1.2 billion because of the company’s dramatic growth as a public company. They also discuss the money behind March Madness, the NCAA’s main revenue driver; new technology helping arenas re-open to fans; and China’s offer to vaccinate athletes for both the 2021 Summer Olympics in Tokyo and the 2022 Winter Games in Beijing. by Sporticast

25 min listen

NBA’s COVID Woes / MLB Labor Deja Vu: Scott and Eben discuss how NBA owners are managing the pandemic, and news from this week that long-time MLB team executive Theo Epstein is joining a private equity group that will invest in pro sports teams of all types. The two also discuss the looming labor fight in Major League Baseball, which for the second year is threatening to derail the baseball season right before it is set to start. by Sporticast

20 min listen

Dwayne “The Rock” Johnson Sees Value Explode / MLB Preview / Women’s Sports Investment: Scott and Eben discuss the rapid growth of the collectibles industry, with sky-rocketing valuations on memorabilia of all types, from Topps rookies to Dwayne “The Rock” Johnson tuna cards. Now, investors such as Mets owner Steve Cohen and the Chernin Group are getting in on the action. They also discuss the upcoming MLB season, and the push to drive investment and coverage of women’s sports. by Sporticast

21 min listen

Matsuyama’s $600 Million Masters Moment / A-Rod The NBA Owner: Scott and Eben discuss Hideki Matsuyama’s historic Masters win, the first for a Japanese golfer, which could end up being worth $600 million in future business opportunities. They also discuss the first major U.S. investment into Mexico’s Liga MX, the most-watched soccer league in the U.S., and the pending sale of the NBA’s Minnesota Timberwolves to a group co-lead by Alex Rodriguez. by Sporticast

24 min listen

Nike Exec Steps Down After Story on Son’s Sneaker Business / College Sports Power Dynamics: Scott and Eben discuss a recent executive shake-up at Nike. Ann Hebert, the company’s GM of North America, stepped down this week after a Bloomberg Businessweek magazine story detailed her teenage son’s sneaker re-selling business. They also discuss the revealing reaction of Texas Longhorns donors during the school’s reckoning with its “The Eyes of Texas” fight song, and a recent Sportico story that undercut a critical piece of testimony in the NCAA’s fight to preserve amateurism. by Sporticast

24 min listen

Vince McMahon Comes Off Top Rope in XFL Lawsuit / NHL Team’s Curious New Sports Betting Sponsor: Scott and Eben discuss the latest in the $23.8 million legal fight between Vince McMahon and former XFL commissioner Oliver Luck, and the Vegas Golden Knights’ recent partnership with a tout service. They also discuss a new lawsuit between Team USA and Puma, the bizarre story surrounding Rangers star Artemi Panarin, and the latest on Tiger Woods. by Sporticast

24 min listen

Mickelson’s Millions / U.S. Soccer Shakeup: Scott and Eben discuss Phil Mickelson’s historic win at the PGA Championship, which earned him $2.16 million. They also talk about changes in U.S. Soccer marketing, and new high school basketballs super league. by Sporticast

25 min listen

The NCAA Has Its Day At the Supreme Court: Scott and Eben are joined by Sportico legal analyst Michael McCann to break down oral hearings in a Supreme Court case that could forever alter the landscape of college sports. The trio discuss how the NCAA got here, what happened with SCOTUS on Wednesday, and what to expect moving forward. by Sporticast

24 min listen

UCLA’s Nike Deal a $11 Million Drop / Daytona 500 Excitement: Scott and Eben discuss the details of UCLA’s new apparel contract with Nike, which is worth about $11 million less, per year, than its prior agreement with Under Armour. They also discuss the Daytona 500 and the business of NASCAR, plus RedBird Capital’s investment in Wasserman Media, and the resignation of Tokyo Olympics head Yoshiro Mori. by Sporticast

22 min listen

Super Bowl Business Recap / Technology Hiccups: Scott and Eben recap the Super Bowl, including what the statement win means for Tom Brady’s legacy, and what the loss means for Patrick Mahomes. They also discuss the ads, the halftime show, and a series of technology outages that affected both CBS’s digital stream, and a handful of sports betting apps in the run-up to the game. They close with a discussion of 32 Equity, the NFL’s venture capital arm. by Sporticast

25 min listen

XFL Delays 2022 Relaunch / LeBron Nike Brand’s First College Deal by Sporticast

24 min listen

NFL/Genius NCAA Women's Tourney $$, Monumental Sports: Scott and Sportico managing editor Matt Bok discuss the NFL's deal with Genius Sports to be the exclusive league data provider for sportsbooks before turning to the uncaptured value of the women's college basketball tournament. They also look at Arctos Sports Partners' investment in the Golden State Warriors and review a profile of Monumental Sports and Ted Leonsis's burgeoning empire. by Sporticast

26 min listen

NFL, Amazon Deepen Relationship / Fanatics Worth $12.8 Billion: Scott and Eben discuss a new partnership between Amazon and the NFL that will see more fan gear listed on Amazon’s marketplace. They also discuss the latest funding round for Fanatics, Dan Snyder consolidating his ownership of the Washington Football Team and a Sportico story about how companies are approaching their corporate tickets as people return to arenas and stadiums. by Sporticast

23 min listen

Meghan Markle vs. LeBron / NBA’s Star-Studded Blockchain Committee by Sporticast

24 min listen

Bumbling Billionaires, Oligarchs and Sheikhs Offer Super League Sorry: Scott and Eben discuss the rapid collapse of the European soccer Super League, which fell apart less than 48 hours after it was announced, following outrage from fans, players and government officials. They also discuss a new bonus structure for PGA Tour golfers, digital horse-racing and a big esports donation. by Sporticast

27 min listen

NFL Draft Wrap / Rugby’s Big Private Equity Moment: Scott and Eben discuss the NFL Draft, which drew move viewers this year than the Oscars, and a new sponsor-inspired camera angle that’s drawing ire from baseball fans in Texas. They also discuss a possible $281 million private equity investment into New Zealand Rugby, and Intel exploring a sale of its sports unit. by Sporticast

27 min listen

LeBron vs. Steph In One-Game NBA Playoff / A’s Relocation Drama: Scott and Eben discuss the release of the 2021 NFL schedule, which the league has turned into another offseason spectacle. They also discuss the potential relocation of the Oakland A’s, a recent Sportico story about a lucrative corner of the college sports world, and the NBA’s new playoff format. by Sporticast

25 min listen

Kobe Bryant’s Footwear Future / A $43 Billion Media Merger: Scott and Eben discuss the latest for Kobe Byrant’s footwear empire, as the Hall of Famer’s estate explores potential options in the wake of its separation from Nike. They also discuss sports implications of the $43 billion merger between AT&T’s WarnerMedia and Discovery; a pair of new ESPN broadcast deals; and the Pac-12 Conference’s next commissioner. by Sporticast

26 min listen

The Masters Tees Off / Olympics Boycott Controversy: Scott and Eben discuss the business behind the Masters, which tees off this week without 2019 champion Tiger Woods. They also discuss comments made by a U.S. State Department official regarding the 2022 Beijing Olympics, and the latest developments in the world of sports collectibles and digital art. by Sporticast

24 min listen

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NFL, Amazon Deepen Relationship / Fanatics Worth $12.8 Billion

NFL, Amazon Deepen Relationship / Fanatics Worth $12.8 Billion

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