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‘Editorial Styling & How To Start Pulling Stock’ with Sydney Style Director Carol Sae-Yang

‘Editorial Styling & How To Start Pulling Stock’ with Sydney Style Director Carol Sae-Yang

FromThe Styling Advisory Podcast - Personal Styling Business Interviews


‘Editorial Styling & How To Start Pulling Stock’ with Sydney Style Director Carol Sae-Yang

FromThe Styling Advisory Podcast - Personal Styling Business Interviews

ratings:
Length:
45 minutes
Released:
May 29, 2020
Format:
Podcast episode

Description

Carol Sae-Yang is one of the most sought-after stylists in the industry, with a career spanning editorial, personal styling,  celebrity/media styling, fashion direction and most recently Sydney’s QVB Style Director. 
Carol has been freelance styling beauty, fashion and lifestyle shoots for some of Australia’s most respected titles including Sydney Morning Herald, Instyle & Cosmo Bride, building a network of the country’s elite photographers, designers, HMU artists and models, as well styling personalities for productions aired on Channel 10, 7 and MTV Australia. 
Carol’s breadth of experience and knowledge of the styling industry led us along various conversational paths in this interview, taking us behind the scenes of shoots, client needs, the industry in general, her unique approach to retaining clients, and finally, some incredible, tactical advice for the classic challenge all new stylists find for themselves - pulling stock as an unknown stylist. The purpose of our interview was initially to review her strategy for upselling clients; Branded photoshoots for her clientbase of modern leaders and entrepreneurs wanting to achieve their professional goals through strategic styling. Carol has drawn on her editorial roots to extend the styling service beyond shopping and outfit curation, culminating in new head shots, media shots and web assets….. but we covered SO MUCH MORE. This episode is jam packed with gold… so come join us for a truly eye opening journey into the world of styling. @TheStylingAdvisory
Released:
May 29, 2020
Format:
Podcast episode

Titles in the series (46)

How does a personal stylist build their client base in 2022? Join Personal Styling Business Expert, Sarah Cohen, as she interviews successful image experts from around the world to learn about the marketing tactics that helped them build successful businesses. You'll find out how these successful stylists: ✨Built a social media audience ✨Connect meaningfully with that audience ✨Build an email list of subscribers ✨Nurture those subscribers into clients WATCH Video Interviews; https://www.youtube.com/c/StylingAdvisoryTV