Welcome back to The Abundant Artist, the show that dispels the myth of ‘the starving artist’ and shares how you can live an abundant life as an artist and make a living from your talent one interview at a time. This week, your host, Cory Huff, is joined by Jordan Clark, a professional murals and signs artist based in Vernal, Utah; a small town with a population of approximately 15,000. In this episode, Jordan shares what life is like as a mural artist (and the unique challenges that it brings), how he came to be a mural artist, the full process of creating a mural from scratch to completion, and his advice and insights on those looking to get started with murals themselves. Jordan also gives a look into the backend of his business, sharing what he has learned from online advertising, finding his audience, and creating an art business that generates over $150k a year with 4 employees.   Key Takeaways: [:31] Where Jordan Clark is based. [3:24] The unique challenge that painting murals bring. [4:43] How Jordan originally got into painting murals and his journey of how he has gotten to where he is today. [10:59] How Jordan balanced his family, work, and painting murals. [17:08] About a special mural Jordan painted for a friend and how his mural painting business began to snowball. [19:00] Why Jordan hates the “starving artist” stereotype. [20:50] How Jordan continued to grow his business in a small town by identifying his customer base. [24:23] What Jordan learned from experimenting with online ads. [30:35] What worked vs. what didn’t work with the advertising Jordan tested. [32:18] Jordan’s thoughts on being commissioned to do political artwork. [34:44] The audience that Jordan tries to target with his business and the process of how he creates artwork on a commission basis. [36:13] Jordan’s main goal as a mural artist, his advice to those who also want to make a living as a mural artist, and about the biggest murals he has ever completed. [38:08] The process of creating a mural. [43:57] Jordan shares how mural painting is for everyone. [46:45] Why you don’t need a ton of followers to create a business for yourself, create jobs, and support your community. [48:00] What Jordan would do differently if he had to start over. [49:14] Cory thanks Jordan for joining the podcast.   Mentioned in This Episode:Ninty1 Designs (Jordan Clark’s business) Colossal Media Overall Murals   Find More Episodes Over on TheAbundantArtist.com