How to run a thriving Facebook group with Sam Hill, Community ManagerI’m here today with Sam Hill. Many of you will know Sam as she is the community manager for us in the free Do More Than Therapy community, Psychology Business School and the DMTT members group. Sam has built her own business around helping peoples’ communities to thrive. It is a real skill and she is here to share with us the secrets of a group that gets people talking. 




The highlights 
Sam tells us how she came to be a community manager, and what that is 01:06
Sam talks about how we can measure if a group is doing well, if it’s thriving 02:58
We discuss engagement and how to get your posts seen and commented on 04:02
I ask Sam what some of the common mistakes are when setting up a group for the first time 09:49
We talk about rules, and Sam tells us why we need them 10:38
Sam tells us to use questions for joining a group, and to be strict about it 12:46
We talk about using the questions to get people on our email list 14:01
Sam tells us which rules are the most important to stick to 17:31
Sam explains how to use units/guides to organise our group 22:03
Sam talk about the importance of cornerstone content 23:46
We discuss pop-up groups and how they can be successful 29:05
We talk about the time needed to run a group and whether you need a community online 36:21
I ask Sam how people make the decision to bring in a community manager, and what they can get help with 39:56
We discuss risk management, having a disclosure in your rules, and a fairplay agreement 44:29
We talk about outsourcing your social media in general, and who should post what  48:03

 


Links to find Sam
http://www.samanthajhill.co.uk (www.samanthajhill.co.uk)
https://www.facebook.com/groups/975281076155451 (https://www.facebook.com/groups/975281076155451)
https://www.instagram.com/samantha_j_hill/ (https://www.instagram.com/samantha_j_hill/)




Links to other podcasts referenced:
Don’t set goals without a clear vision, values and mission! Why psychologists and therapists usually fail at goal setting and how to plan better: https://psychologists.drrosie.co.uk/the-business-of-psychology/vision-values-and-mission-psychologists-and-therapists-goal-setting/ (https://psychologists.drrosie.co.uk/the-business-of-psychology/vision-values-and-mission-psychologists-and-therapists-goal-setting/)
3 Ways to Use Facebook for Psychologists and Therapists:
https://psychologists.drrosie.co.uk/the-business-of-psychology/3-ways-to-use-facebook-for-psychologists-and-therapists/ (https://psychologists.drrosie.co.uk/the-business-of-psychology/3-ways-to-use-facebook-for-psychologists-and-therapists/)


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Do you sometimes wake up at 2 am worried that you’ve made a terrible error that will bring professional ruin upon you and disgrace your family?
 
I’m laughing now but when I first set up in private practice I was completely terrified that I had “missed” something big when setting up insurance or data protection.
 
Even now, three years in, I sometimes catch myself wondering if I have really covered all the bases.
 
It is hard, no impossible, to think creatively and have the impact you should be having in your practice if you aren’t confident that you have a secure business. BUT it can be overwhelming to figure out exactly what you need to prioritise before those clients start coming in.
 
I’ve created a free checklist (plus resources list) to take the thinking out of it. Tick off every box and you can see your clients confident in the knowledge that you have everything in place for your security and theirs.
 
Download it now from
https://psychologists.drrosie.co.uk/client-checklist (https://psychologists.drrosie.co.uk/client-checklist)




TRANSCRIPT

SPEAKERS
Rosie Gilderthorp, Sam Hill
 
Rosie Gilderthorp  00:01
Welcome to the business of psychology podcast,