Welcome to the What's Next! podcast with Tiffani Bova. This week I am thrilled to bring you this episode of the What’s Next! Podcast with Simon Mainwaring. Simon is the founder and CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. He’s a member of the Steering Committee of Sustainable Brands, the Forbes Business Council, and a Fellow of the Royal Society of Arts. He was a Featured Expert and Jury Member at the Cannes Lions Festival for the Sustainable Development Goals in 2021, host of the ‘Brands With Purpose’ series with Harvard Business School Association of Boston, and his company, We First, is included in Real Leaders list for the Top 100 Impact Companies in the US for 2021 and 2019, as well as a B Corps ‘Best for The World’ Honoree. He was a Real Leaders Top 100 Visionary Leader in 2018, a finalist for the Conscious Company Leadership Awards in 2017, received the MAKE CHANGE, ‘Conscious Leadership’ Award for 2016, and was a finalist for Global Australian of the Year in 2015. Simon’s first book, We First was a New York Times, Wall Street Journal, and Amazon bestseller and named Best Marketing Book of the Year by strategy+business. It was named an Amazon Top Ten Business Book, 800CEORead Top Five Marketing Book, and Sustainable Brands listed We First as one of their Top Sustainability Books of the decade. I am very excited to bring you this episode of the What’s Next! Podcast with Simon Mainwaring!     THIS EPISODE IS PERFECT FOR… leaders, innovators, and those looking to do good for the world.    TODAY’S MAIN MESSAGE… If you want to make an impact and be successful in a big way, you will need to be putting your time and dollars to work effectively and sincerely.     WHAT  I  LOVE  MOST… He wholeheartedly believes that the future of profit is purpose.     Running time: 26:32    Subscribe on iTunes     Find Tiffani on social:  Facebook  Twitter  LinkedIn     Find Simon online:  LinkedIn  Facebook  Twitter  Instagram  YouTube  Simon on Medium