Let’s shake on it! Today, Alex (@AlexHormozi) talks about the four reasons why he really likes affiliate relationships a lot, dives into each reason, and how they can further improve business.
Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart.
Timestamps:
1:11 -  Product lines, upsells, downsells, and the differences 
2:55 - Reason #1 - Lessening opportunity costs and avoiding early business mistakes
3:50 - Reason #2 - You can benefit a lot from the value by stacking a ton of offers or introducing your own core offer
6:20 - Reason #3 - It’s all profit, you can still earn revenue depending on your negotiation
7:21 - It’s incredibly flexible. If something changes suddenly, you can easily find other solutions that will still satisfy your clients
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