We’re all a little obsessed with Instagram engagement, and for good reason. As the platform has become more saturated, and users are continually trying to find ways to trick the system in order to manufacture fake success for themselves - by using follower bots for instance - people who trying to do authentic business on Instagram have had to rely more and more on different metrics to determine who actually has an audience of engaged potential customers, and who is only posting for a crowd of bots. CREATOR CLUB SHOW NOTES: www.creatorclubpodcast.com FOLLOW KATIE ON INSTAGRAM:www.instagram.com/katiesteckly