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Ranking with Péter Érdi

Ranking with Péter Érdi

FromBrainfluence


Ranking with Péter Érdi

FromBrainfluence

ratings:
Length:
35 minutes
Released:
Apr 9, 2020
Format:
Podcast episode

Description

Dr. Péter Érdi serves as the Henry R. Luce Professor of Complex Systems Studies at Kalamazoo College, and he is the founding co-director of the study abroad program, Budapest Semester in Cognitive Science. Also the author of books on mathematical modeling of chemical, biological, and other complex systems, he has been published by big names such as Princeton University Press and MIT Press. Today Péter joins the show to discuss a topic many people are familiar with but may not know much about: rankings, ratings, and lists. Listen in as he shares insights from his new book, Ranking: The Unwritten Rules of the Social Game We All Play, and explains why people attempt to rank everything in their lives, why we put so much faith in these rankings, and why lists are so attractive to us. You can find show notes and more information by clicking here: https://bit.ly/2yrWdGL 
Released:
Apr 9, 2020
Format:
Podcast episode

Titles in the series (99)

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and has been studying the effects of psychology, behavior research, and neuroscience on persuasion and marketing in business, leadership and everyday life. In every episode, Roger shares brain-oriented tactics, along with the expertise of his guests, to increase persuasion with concrete, research-based neuromarketing advice. Guests include best-selling authors and thought leaders like Robert Cialdini, Dan Pink, Guy Kawasaki, Jonah Berger, Chris Brogan, Maria Konnikova, and many more. Learn more and join the conversation at RogerDooley.com