Welcome back to another episode of Foot Traffic! I'm interviewing Julia Foster who has a local brick and mortar meat department. She has been an amazing client and we are going to get into really good topics today. Julia gets vulnerable and open about her numbers being down compared to last year and we are going to talk about the importance of tracking, what numbers she should be tracking, which ones are red flags. I'm giving her actionable items that she can implement and asking some questions you might not be thinking to ask yourself. This episode is for you no matter what industry you are in! "I want to acknowledge you for knowing your numbers..." At minute 2:47, Julia shares what her business is and what she has to offer. I'm giving her a few ideas and strategies right away! She also shares some of the struggles she is having in her business right now which leads us into looking at our competitors and tracking/analyzing what they're doing differently than us. "Why do you continue to buy from us?..." At 11:30, we're talking about attracting the right customers into our businesses and different ways we can up-sell them with in-person offers. Julia gives us insight to her funnel creation and what has worked vs what hasn't. Hear why we need to be tracking numbers to see where you should be investing in your business. PLUS...quick tips to sending out a survey! "People get excited when they see the vision of something bigger..." At minute 17:25, Julia talks about another struggle in her business which is finding her target audience. We also dive into the topic of hiring and we walk through what Julia needs most in her business right now that will bring her the most value. P.S. Are you ready to go to the next level? Here are some ways I can help! Take the Foot Traffic Business Growth Assessment! Figure out where you are to plan where you can go. Click here to learn more. Did you hear the news? I just opened a BRAND NEW Facebook group that is exclusively for brick and mortar small business owners. Click here to join now! (*You must answer all the questions before being approved to join!) You can also join me on Instagram, @stacytuschl and @foottrafficformula and tag me with your big takeaways from today's episode!