Today I’m talking with Lori Harder, an already crazy successful Queen, who took a plunge and decided to go even bigger! Lori was already a fitness expert, cover model, and podcaster with 24 million downloads, but that just wasn’t enough. She decided to break into the alcohol business, a generally male-dominated industry, and make a big splash. A rosé flavored wine seltzer splash!Lori will tell us all about launching Lite Pink, a drink designed to create intentional, meaningful experiences and help Queens connect. Why did she decide to uproot everything and start anew? How did she make it work? Let’s find out! We’re talking big vision, big goals, and big energy, and it’s all centered and dedicated to Queens like you.Lori is a great example of a Queen who goes after what she wants in a deeply vulnerable, feminine, and smart way.I’m so thrilled for you to hear this talk, my dahling! It’s an amazing episode for anyone who is in the world of entrepreneurship, either just beginning or looking to take their business to the next level.So let’s jump right in and find out how and why Lori took this quantum leap forward!Key points discussedThe inspiration and energy behind the Lite Pink idea (02:20)How to go from an idea to a full-blown company (13:25)It’s so important not to be squeamish about your desires (17:07)The process of creating an obsession-worthy product (20:11)Creating opportunities for women and raising money (26:17)What it means to make millions as a woman investor (35:29)Lori’s decision to let only women invest in her business (46:24)Where to find Lori online and learn about Lite Pink (50:03)Additional resourcesWow, what a story! Lori dreams big and really goes for it and I want that for you too! Get in touch with Lori via her Instagram, follow Lite Pink, and check out the Lite Pink website for more exciting content!We’d also be so honored to hear your takeaways! Screenshot this episode and tag us on Instagram at @ginadevee  and @loriharder. Let’s get talking, my dear Queen!Be sure to subscribe to the Divine Living podcast, share your reviews, and tune in every week to get one step closer to your Queenhood! Finally, if you’re looking to find support and Queens that will keep you motivated and inspired, come join me over in the Q Club! The Q Club is your new favorite at-home destination for all things Queen: femininity, luxury, spirituality, travel, lifestyle, entrepreneurship, high-vibe community, and unapologetic self-permission. Come join this fabulous community of divine living Queens and lock in the founding member rate by October 30th! Let the fierce, feminine, and fabulous FUN start now!