How can seafood consumers truly buy sustainable seafood? The first step is to decrease the number of middle people in the supply chain so that most of the money spent can support the smaller-scale fishers who do most of the work and follow the regulations for responsible fisheries.  Sitka Salmon Shares is an Alsakan Seafood business that flips the current fisheries model on its head and provides a better alternative to seafood consumers.  Nic Mink is the co-founder of Sitka Salmon Shares and he joins me on the podcast today to discuss how he started the business and how he overcame challenges to provide a responsible and diverse array of species.  Links: https://sitkasalmonshares.com/ Want To Talk Oceans? Join the Speak Up For Blue Facebook Group: http://www.speakupforblue.com/group. Speak Up For Blue Instagram: https://www.instagram.com/speakupforblue/ Speak Up For Blue Twitter: https://twitter.com/SpeakUpforBlue