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    Engineering Mainstream Success with The Creative Curve

    Engineering Mainstream Success with The Creative Curve

    FromWharton Business Daily

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    Engineering Mainstream Success with The Creative Curve

    FromWharton Business Daily

    ratings:
    Length:
    30 minutes
    Released:
    Jul 12, 2018
    Format:
    Podcast episode

    Description

    Allen Gannett, Founder and CEO of Track Maven, joins host Americus Reed to discuss his new book "The Creative Curve" which overturns what we’ve learned about creative genius and reveals the science behind successful innovation and creativity on Marketing Matters. See acast.com/privacy for privacy and opt-out information.
    Released:
    Jul 12, 2018
    Format:
    Podcast episode

    Titles in the series (100)

    Bringing together top leaders, innovators and renowned faculty from the Wharton School of the University of Pennsylvania discussing topics that matter to consumers and the business world. See acast.com/privacy for privacy and opt-out information.