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UnavailableFEELING STAGNANT & STUCK? | BMS | EP 067
Currently unavailable

FEELING STAGNANT & STUCK? | BMS | EP 067

FromThe Big Money Stylist Podcast


Currently unavailable

FEELING STAGNANT & STUCK? | BMS | EP 067

FromThe Big Money Stylist Podcast

ratings:
Length:
33 minutes
Released:
Apr 16, 2019
Format:
Podcast episode

Description

If the world is moving forward and you’re not, that means you’re not current, you’re behind…and you’re actually regressing. Where are you becoming stagnant in your business? Where are you feeling stuck? In this week’s episode, Danielle & Ani take on this important conversation and present five of the “Ten Reasons Why Your Business Could Be Stagnant…and What To Do About It – Part 1.” In Big Money Stylist, we go over the following formula each month: Week #1: Power Week #2: Production Week #3: Profit Week #4: Protection In This Week’s Episode…..PRODUCTION Point #1: COMMUNICATION Danielle finds that many stylists are scared to have certain conversations with their clients, especially when it comes to raising their prices. She suggests going into a conversation with the mindset of ‘this is business.’ “Speak with clarity and give your client a chance to either stay with you or go with someone else. Remember, your client is a transaction.” Ani believes, “You don’t have to take it personally. If they choose to leave, it’s not them saying ‘I hate you’ or ‘I don’t like you.’ As artists, we take it personally because our art IS personal and we don’t understand why they would want to go to anyone else, especially after we have done such a good job on their hair.” QUESTION In what ways do you take it personally when a client leaves and takes their business elsewhere? How can embracing the reality that clients are a transaction make your life easier? Point #2: IT’S NOT A GOOD FIT Sometimes you and a client are simply not a good fit, especially when they want you to do something that you know, in good conscience, is not good for their hair. You want to make your client happy, AND you also must take a firm stand on what you will and will not do, based on your experience as a professional. QUESTION How are your conversations with your clients when it comes to your professional opinion about what you will and will not do? Point #3: SLAVE BEHIND THE CHAIR Ani: How does being a slave behind the chair keep you stagnant? We have artists who come into BMS making no money but are working six days a week, and then once they start crushing it in NBR & BMS, they’re STILL working six days a week, bringing in $40k-$50k a month…BUT they are STILL slaves behind the chair. Danielle: I get it. The money can be kind of addicting. It’s hard to say no to people. My advice? If you don’t want to be a slave behind the chair, you have to set clear boundaries for yourself and STICK TO THEM. QUESTION Where do you see yourself in all of this? Are you a salve behind the chair? Or, have you been able to make the shift out of that position? Point #4: KNOW YOUR NUMBERS There are usually two camps inside of this. You’re either the person who says, ’I’m fucking crushing it!” but in reality, you’re not. OR, you’re the person who says, ‘Oh my God, I’m doing terrible!” … until you look at your numbers and realize you’re doing really well. Artists have approached Ani expressing how they felt they were not doing well…UNTIL they started running their numbers. Oftentimes when artists begin tracking their numbers and compare their current numbers to past years’ pre-BMS/NBR numbers, what they’re finding is their numbers are doubling and tripling. QUESTION What has been the biggest eye-opener for you since you started tracking your numbers? Point #5: YOU FEEL ALONE & ISOLATED ANI: So often we think we don’t need anybody and can do everything by ourselves… but we don’t realize how much HARDER it is to be alone. Plus, when you’re alone, it’s your pace and ONLY yours that you’re looking at. It’s also easier to fall into the victim and blame mentality. DANIELLE: People lose momentum because they don’t have that community. This is why people want to get back into BMS Mastermind. Not only are they noticing that they’re becoming stagnant but they’re also realizing they’re losing momentum and don’t have the results, which ultimately means they’re digressing. When you surro
Released:
Apr 16, 2019
Format:
Podcast episode

Titles in the series (100)

Over ten years ago, Danielle K. White, owner of DKW® Styling Salon and creator of Natural Beaded Rows®, had the vision to bring value and purpose to Artists through the art of extensions and strategic business, marketing, and sales strategies. With the help of co-host Ani Rivera, Director of Education for NBR®, Danielle brings you the Big Money Stylist Podcast! Learn the mindset and strategies crucial to your career as an Artist, and be inspired by each episode to create the life you’ve always dreamed of.