59 min listen
130 - The Brand Shattering Stigmas Worldwide
130 - The Brand Shattering Stigmas Worldwide
ratings:
Length:
27 minutes
Released:
May 24, 2019
Format:
Podcast episode
Description
With bold, empowering and award-winning marketing that's rewriting the rules around how periods and women's bodies are portrayed in advertising, Essity (sold under Bodyform, Libresse and other brand names) is defiantly tackling taboos around the globe. This week, we caught up with brand manager Martina Poulopati and agency partner Nadja Lossgott of AMV BBDO to discuss #BloodNormal and "Viva La Vulva," which won top honors at D&AD shortly after our interview at the London festival.
Released:
May 24, 2019
Format:
Podcast episode
Titles in the series (100)
52 - iPhone X | Marketing + Invention | Fearless Girl's Impact: Please hold this podcast to your face as we scan your identity, then we'll get into our discussion of the new iPhoneX, this year's inventive marketing ideas being honored by Project Isaac and the client impact of Fearless Girl. Timestamps: 0:45:... by Yeah, That's Probably an Ad