10 min listen
054: Mass Persuasion, One User At A Time by Nir Eyal on Persuasive Techniques for Online Marketers
054: Mass Persuasion, One User At A Time by Nir Eyal on Persuasive Techniques for Online Marketers
ratings:
Length:
12 minutes
Released:
Nov 23, 2020
Format:
Podcast episode
Description
Nir Eyal talks about mass persuasion. Episode 054: Mass Persuasion, One User At A Time by Nir Eyal on Persuasive Techniques for Online Marketers Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir’s writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/mass-persuasion-one-user-at-a-time/ And for a limited time BitTrust IRA is waiving the signup fee for OSD listeners - a $50 value. Go to BitTrustIRA.com/OSD Please Rate & Review the Show! Visit Me Online at OLDPodcast.com and in The O.L.D. Facebook Group and Join the Ol' Family to get your Free Gifts!
Released:
Nov 23, 2020
Format:
Podcast episode
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