How many times have you been told that success on social media is ALL about engagement? And so you spend SO MUCH TIME stressing about content, debating on what to post, and working so hard to grow your social media accounts with more followers.  Are these things good to do?  Yes.  However, you need something MORE if you truly want to create content that actually works for you.  And when I say ‘working,’ I mean something more than just likes and followers. Please understand - engagement does not matter unless you’re talking to the RIGHT people with the RIGHT messaging. In this episode, I'll share with you some of my secrets to creating perfect content that connects with the RIGHT people, about the RIGHT things — so you get more sales and recruits (not just a bunch of likes!)  Upcoming FREE 4-day challenge on CONTENT CREATION on social media! www.yourvirtualupline.com/contentchallenge