1 min listen
Hershey vs Mars - A Chocolate Rolls Royce | 5
FromBusiness Wars
ratings:
Length:
24 minutes
Released:
Nov 11, 2019
Format:
Podcast episode
Description
It’s the late 1970s and Mars is America’s top confectioner. But Hershey is hungry for a comeback. It’s plotting a return to the top powered by a rush of new candies it hopes can nibble away at Mars’ market share.Not that Mars has any intention of surrendering pole position without a fight. It thinks it can stop Hershey in its tracks by focusing exclusively on best-selling brands like Snickers, M&M’s and Milky Way.But what neither company knows is that a tempting opportunity from Hollywood is about to disrupt the balance of power in candy land. Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Nov 11, 2019
Format:
Podcast episode
Titles in the series (100)
Introducing Business Wars by Business Wars