41 min listen
EP 332: Maybe Simplicity Is Just A Dream…
FromWhat Works
ratings:
Length:
21 minutes
Released:
Apr 20, 2021
Format:
Podcast episode
Description
I'm convinced that every entrepreneur has a fantasy business that they daydream about.
It's free from all of the baggage and assumptions that we've built up around our existing businesses.
And I'm also convinced that that fantasy business—as pie-in-the-sky as it may be—has something to teach us about our existing businesses.
They can show us how we'd market differently, set policies differently, and protect our time differently. They show us the kinds of relationships we'd prefer to have with clients or the type of work we'd rather be doing.
And, maybe more than anything, they show us just how simple a business can be.
With a few exceptions, I don't think most of us daydream about convoluted, complicated businesses. We dream up simple businesses—ones that thrive with minimal BS.
Today, I'm sharing 3 ways that I built my fantasy business—the one I'd been dreaming about for years—and how it's different from What Works.
In this episode, you'll hear:
- Why making changes to an existing business is less like steering a big ship and more like dragging the anchor behind you
- How focusing on process & systems helped us create a simple business model
- What we did to create an offer that was an obvious "yes" for the right people and an obvious "no" for the wrong people
- And how we've gotten away with almost zero marketing since we got started almost 2 years ago
The post EP 332: Maybe Simplicity Is Just A Dream… appeared first on What Works.
It's free from all of the baggage and assumptions that we've built up around our existing businesses.
And I'm also convinced that that fantasy business—as pie-in-the-sky as it may be—has something to teach us about our existing businesses.
They can show us how we'd market differently, set policies differently, and protect our time differently. They show us the kinds of relationships we'd prefer to have with clients or the type of work we'd rather be doing.
And, maybe more than anything, they show us just how simple a business can be.
With a few exceptions, I don't think most of us daydream about convoluted, complicated businesses. We dream up simple businesses—ones that thrive with minimal BS.
Today, I'm sharing 3 ways that I built my fantasy business—the one I'd been dreaming about for years—and how it's different from What Works.
In this episode, you'll hear:
- Why making changes to an existing business is less like steering a big ship and more like dragging the anchor behind you
- How focusing on process & systems helped us create a simple business model
- What we did to create an offer that was an obvious "yes" for the right people and an obvious "no" for the wrong people
- And how we've gotten away with almost zero marketing since we got started almost 2 years ago
The post EP 332: Maybe Simplicity Is Just A Dream… appeared first on What Works.
Released:
Apr 20, 2021
Format:
Podcast episode
Titles in the series (100)
EP 137: Transitioning Into Intrapreneurship While Maintaining Your Mission With &yet Chief Of Strategy Sarah Bray: Have you ever felt that you could never work for someone else, other than yourself? Sarah Bray, entrepreneur, author, and digital strategist, felt the same. That is: until she saw how she could give more life to her ideas by working on a team. by What Works