Russell Brunson has built a following of over a million entrepreneurs and become a New York Times bestselling author through selling hundreds of thousands of copies of his books over the past 19 years. He popularized the concept of sales funnels, and co-founded a software company called ClickFunnels that helps tens of thousands of entrepreneurs quickly get their message out to the marketplace. Top 3 Value Bombs: 1. In entrepreneurship, everybody has been called to serve a group of people; instead of creating a product and forcing your audience to buy it, start by identifying your target market and recognize how you can truly serve them. 2. Advertising is expensive; as an entrepreneur, you can either raise a lot of money so you can start to acquire customers or go with a smarter and cheaper way – build a funnel. 3. Whoever can spend the most money to acquire a customer wins. – That is what funnels can do for you. Ready to BUILD A FUNNEL? Pre-order The Common Path to Uncommon Success now and get amazing pre-order bonuses while they last! Sponsors: ZipRecruiter: Let ZipRecruiter take hiring off your plate so you can focus on growing your business. Try ZipRecruiter for free at ZipRecruiter.com/fire! Thinkific: Launch your own online course and share your knowledge with the world - today! Visit Thinkific.com/eof!