49 min listen
441. Does Advertising Actually Work? (Part 2: Digital)
441. Does Advertising Actually Work? (Part 2: Digital)
ratings:
Length:
48 minutes
Released:
Nov 26, 2020
Format:
Podcast episode
Description
Google and Facebook are worth a combined $2 trillion, with the vast majority of their revenue coming from advertising. In our previous episode, we learned that TV advertising is much less effective than the industry says. Is digital any better? Some say yes, some say no — and some say we’re in a full-blown digital-ad bubble.
Released:
Nov 26, 2020
Format:
Podcast episode
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