Optimize: https://optimize.me/ (← Get Free Stuff + Free 2-Week Trial!) Optimize Coach: https://optimize.me/coach (← Join 2,000+ Optimizers from 70+ Countries!) Here are 5 of my favorite Big Ideas from It Takes What It Takes by Trevor Moawad. Hope you enjoy! Trevor Moawad is a mental conditioning coach to elite performers. He is well known for being the mental coach to Seattle Seahawks quarterback Russell Wilson and has worked closely with prestigious NCAA football programs and coaches, the US Special Operations community, Major League Baseball, and the NBA. This book is, as per the sub-title, all about “How to Think Neutrally and Gain Control of Your Life.” I loved it and, if you’re also equally fired up by the mental toughness in sports and life genre, I think you’ll enjoy it as much as I did. Big Ideas we explore include neutral thinking (much better than positive or negative), goats and G.O.A.T.s, the law of substitution (focus!), the illusion of choice (if you’re REALLY ALL IN, there is no choice), and drawing a line in the dirt (and getting to it… again and again and again!). Get It Takes What It Takes on Amazon: https://www.amazon.com/Takes-What-Think-Neutrally-Control/dp/0062947125 Learn more about Trevor Moawad: https://www.optimize.me/authors/trevor-moawad/ ► RELATED RESOURCES: Big Idea 1: NEUTRAL THINKING - PN: Rethinking Positive Thinking by Gabriele Oettingen → https://www.optimize.me/philosophers-notes/rethinking-positive-thinking-gabriele-oettingen/ - +1: Etiology vs. Teleology | Freud vs. Adler (and Campbell and Me and…) → https://www.optimize.me/plus-one/etiology-vs-teleology/ - +1: First Things First | Second Things? Not at All (#275) → https://www.optimize.me/plus-one/first-things-first/ - +1: What’s Important Now? (Part 2) | How to Win 28 Olympic Medals (#276) → https://www.optimize.me/plus-one/whats-important-now-part-2/ - +1: WIN! WIN! WIN! | What’s Your Next Most Important Thing? (https://www.optimize.me/plus-one/win-win-win/ Big Idea 2: GOATS + G.O.A.T.S. - +1: Goeswith | Our New Wisdom Word (Thanks, Alan Watts!) (#639) → https://www.optimize.me/plus-one/goeswith/ Big Idea 3: LAW OF SUBSTITUTION - +1: A Wandering Mind | Is an Unhappy Mind (#1234) → https://www.optimize.me/plus-one/a-wandering-mind/ Big Idea 4: ILLUSION OF CHOICE - +1: Commitments: 100% Is a Breeze | 99%? Not So Much. (#46) → https://www.optimize.me/plus-one/commitments-100-is-a-breeze/ - +1: Proving Yourself Right | vs. “I Hope This Works Out Alright” (#215) → https://www.optimize.me/plus-one/proving-yourself-right/ - +1: Sacrifices vs. Decisions | There’s a Big Difference Between the Two (#65) → https://www.optimize.me/plus-one/sacrifices-vs-decisions/ - +1: Deciding vs. Wishing | 3 Steps on How to Get What You Want (#101) → https://www.optimize.me/plus-one/deciding-vs-wishing/ Big Idea 5: DRAWING YOUR LINE - Joe De Sena → https://www.optimize.me/authors/joe-de-sena/ - +1: The Paradox of Choice | Maximizer vs. Satisficer https://www.optimize.me/plus-one/the-paradox-of-choice/ - PN: The Paradox of Choice by Barry Schwartz → https://www.optimize.me/philosophers-notes/the-paradox-of-choice-why-more-is-less-barry-schwartz/ ► FREE 14-DAY TRIAL: Get the PhilosophersNote on It Takes What It Takes and 600+ other books by starting a Free 14-Day trial membership to Optimize: https://www.optimize.me/trial/ ► MORE GOODNESS: - Get the Optimize App for iPhone & iPad: https://www.optimize.me/apps/ - Get the Optimize App for Android: https://www.optimize.me/apps/ - Subscribe to the Optimize Podcast: https://optimize.me/podcast/ - Follow Optimize on Facebook: https://www.facebook.com/BriantheOptimizer/ - Follow Optimize on Instagram: https://instagram.com/optimize.me/