There’s a strong chance you may have read Gene Stone’s work without even realizing it. Our guest today is a prolific author and ghostwriter with over 50 titles under his belt. From the inaugural Engine 2 Diet book to the inspiring Do Something That Matters memoir of Toms Shoes founder Blake Mycoskie, Gene’s work has enabled leading experts in the fields of health, philanthropy, and business to share their knowledge. In this episode, we discuss how his “helper” personality led to this career and how to leverage collaboration to create something powerful and moving. Gene is a delight to talk to, and we know you will enjoy our deep conversation with him. What we discuss in this episode:   - Finding your identity in a hetero-dominant culture   - The ins and outs of ghostwriting    - Gene’s venture into veganism through Rip Esselstyn   - Gene’s latest collaborations: Healthy at Last and 72 Reasons to Be Vegan   - Gene’s website: http://genestone.com/    Connect with Switch4Good - YouTube - https://www.youtube.com/channel/UCQ2toqAmlQpwR1HDF_KKfGg   - Facebook - https://www.facebook.com/Switch4Good/   - Instagram - https://www.instagram.com/switch4good/   - Twitter - https://twitter.com/Switch4GoodOrg