I am back with another quick tip episode.  These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process.  Today I want to talk about a question that someone posted recently in our Optimized CEO Facebook group: how do I automate leads and sales without spending any money on ads? Ads will accelerate your growth, but if you don’t have a budget for them right now, you have to start by attracting and building an audience of your perfect customers.  This is about being super clear on who you serve and what problem you solve for them. I’ll tell you right now that doing this work is time-consuming, but if you put in the work now, it will pay off later.  You will also need a consistent content strategy.  I’m going to dive deeper into these in the episode so that you can start getting more leads without spending any money on ads.  Don’t forget to take a screenshot of this episode and tag me on Instagram stories to let me know what you think of the new podcast artwork!  I also want to remind you that enrollment for my Offer to Optimized program is open right now for just a few more days. This is for online course creators, maybe you have a membership, or maybe you're an online coach, and you want to be having consistent $5K months, but you're having trouble getting there. If you want to learn more, go to www.rickmulready.com/oto.   Links & Resources Mentioned in this Episode: www.rickmulready.com/oto www.rickmulready.com/group Full show notes are available at www.rickmulready.com/465