Americans are generous, but who wants to give of their time and who wants to give money? What are the similarities of those that give one or both? What are the differences? And how can nonprofit organizations engage them? Newport One, along with some other top industry experts, surveyed over 2,000 donors prior to the pandemic, and gained some insights into how and why people help others through giving. I got on the line with Craig DePole, president of Newport One, to unpack the survey and what it uncovers for key personas in our giving base. Download the survey here.