Have you considered serving other businesses and brands by offering brand photography as a service?In episode 224 of the Bokeh Podcast, Erica and Jon Hayes share the role that brand photography can play in a client's marketing, and how you can best serve that niche. Listen in as they discuss the key elements of great brand photography.The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Time Technique: Wake up early for coffee and quiet time, then plan out the day based on priority.Book Recommendations: Total Money Makeover by Dave RamseyThe Lesson: Don’t jump off your business too soon.Brand Position: We partner with commercial and personal brands to plan, style and intentionally create compelling imagery.The Gear Bag:Erica - Canon 5d Mark III with 50mm 1.2Jon - 70-200mmBoth - 100mm Macro LensKey Elements of Good Brand Photography:1. Focus on the product or service that they are trying to sell and don’t distract from it.2. Less is more.3. Focus on the colors.4. Adapt your style to serve your client’s brand well.