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Jump-starting the holiday sales season

Jump-starting the holiday sales season

FromDigital Commerce 360 Insights


Jump-starting the holiday sales season

FromDigital Commerce 360 Insights

ratings:
Length:
25 minutes
Released:
Oct 5, 2017
Format:
Podcast episode

Description

Andy Williams smoothly sings the holidays are the "most wonderful time of the year," and many online retailers agree, although they cast it as frantic too. The November-December sales period accounts for an out-sized proportion of annual sales, and online retailers increasingly do especially well during the Christmas season. This episode covers industry forecasts for holiday season sales, how merchants large and small are staffing up to manage holiday volume, and the marketing programs e-retailers are putting in place to draw consumers this season. Retailers discussed include Macy's, Amazon, Jet, J&P Cycles, Leather Gloves Online and Shoebacca. Visit Digital Commerce 360's Internet Retailer for more coverage.  
Released:
Oct 5, 2017
Format:
Podcast episode

Titles in the series (23)

Brought to you by the editors of Internet Retailer, B2B E-Commerce World and Internet Health Management, the Digital Commerce 360 Insights podcast covers news and stories of how the internet is revolutionizing commerce. It combines data insights with analysis listeners can apply to their own businesses, and includes interviews with industry executives and trendsetters.