This episode of SoundNotes is all about Vision Statements. Dave Prior offers his thoughts on why they're so critical to the success of your team and how to go about putting one together.
One of the most important things a Product Owner can do to help the Development Team deliver value for the customer is to make sure they have clarity on the context of the problem they are trying to solve. If the Dev Team is just being given User Stories, and there's no understanding of the problem-space in which the story lives, it's going to be much harder for the Dev Team to make the choices that will maximize value for the customer.
Also, Vision Statements are one of the best ways a Product Owner can make sure that all the stakeholders are in agreement about what problem is being solved, who it's helping, and why it matters. If the Vision Statement is documented and agreed upon by all the stakeholders, it is going to be a lot easier to keep them in sync with one another.
Listen as Dave presents two very popular templates that can be used to create Vision Statements and walks you through how to go about putting them together.
Links
Geoffrey Moore's Crossing the Chasm (3rd Edition) 
Roman Pichler's Product Vision Board
Contacting Dave
If you’d like to contact Dave you can reach him at:
LeadingAgile: https://www.leadingagile.com/guides/dave-prior/
LinkedIn: https://www.linkedin.com/in/mrsungo
Twitter: https://twitter.com/mrsungo
Email: dave.prior@leadingagile.com
If you have a question you’d like to submit for an upcoming podcast, please send them to dave.prior@leadingagile.com
And if you're interested in taking one of our upcoming Certified Scrum Master or Certified Scrum Product Owner classes, you can find all the details at https://www.leadingagile.com/our-gear/training/