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The Psychology of a Billion-Dollar Enterprise App: Why is Slack so Habit-Forming?-Nir&Far

The Psychology of a Billion-Dollar Enterprise App: Why is Slack so Habit-Forming?-Nir&Far

FromNir And Far: Business, Behaviour and the Brain


The Psychology of a Billion-Dollar Enterprise App: Why is Slack so Habit-Forming?-Nir&Far

FromNir And Far: Business, Behaviour and the Brain

ratings:
Length:
7 minutes
Released:
Jan 15, 2018
Format:
Podcast episode

Description

Slack isn’t just another office collaboration app. The company has been called, “the fastest-growing workplace software ever.” Recent press reports claim that “users send more than 25 million messages each week,” and that the company is, “adding $1 million to its annual billing projections every six weeks.” Smelling an opportunity, investors just plowed $120 million into the company, giving it a $1.12 billion valuation. “Our subscription revenue is growing about 8

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Support this podcast: https://anchor.fm/nirandfar/support
Released:
Jan 15, 2018
Format:
Podcast episode

Titles in the series (100)

Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. Support this podcast: https://anchor.fm/nirandfar/support