Can you really transform your customer’s lives with a book? Scott Hoffman gets 7-figure book deals for his clients and offers the four keys to becoming a successful book author and a 4-part formula for becoming a New York Times Best-Seller. Scott Hoffman is one of the founding partners of Folio Literary Management, LLC. He holds an MBA from New York University’s Leonard N. Stern School of Business, and a BA from the College of William and Mary. If you would like access to the full presentation, the show notes, and the special resources for this episode, please visit GeniusNetwork.com/59. Here’s a glance at what you’ll learn from Scott in this episode: Getting Into Bed With Your Customers: How to transform your customers lives with a book How Scott gets 7-figure book deals for his authors so they can live the life of their dreams A $250,000 Insight: Discover the four keys to becoming a successful non-fiction book author One of the best (and most effective) ways to communicate your message to millions of people The ONE THING almost all non-fiction best-selling books have in common Scott reveals his 4-part formula for becoming a New York Times Best-Seller