Julian Stubbs is an international brand strategist and has worked with brand and identity projects for clients such as Stockholm, where he was involved with creating the positioning of the city as The Capital of Scandinavia. His book Wish You Were Here documents this work as well as the issues involved in major place branding projects. You can follow him on Twitter here. In this episode, we discuss: His decision to launch a "cloud-based" agency. How his agency continues to succeed with zero employees. Show notes are available at ObsessedShow.com.