It's up to you to find them, but once you do then it's time to take action. That's really the hard part of discovering information that drives change. Allowing it to fully take hold and be implemented instead of falling in love with learning. Because once you do it sometimes creates a false reality of the adoption level certain ideas have in the industry. That's what I talk to Ryan Anderson, of Alliance Insurance, about as he shares his learning epiphany. P.S. This is one of the best resources in the industry.