54 min listen
1237: Matt Teske is a Marketing Director and Brand Strategist.
FromCars Yeah
ratings:
Length:
43 minutes
Released:
Feb 27, 2019
Format:
Podcast episode
Description
Matt Teske is a Marketing Director and Brand Strategist with 20 years of experience in the automotive industry. His talents caught the attention of General Motors when he was just 19, which lead to a career managing numerous special projects and marketing campaigns for automotive OEM clients including Chevrolet, Toyota, dealerships, and aftermarket companies. His work has been featured in publications including Forbes, Motor Trend, Newsweek, The Verge, and at major shows including Sema and NYIAS. Matt developed Chargeway after years of research into the electric car industry. His conclusion: in order for electric cars to move beyond early adopters, there needs to be an easier way to explain and enjoy “electric fuel”. Chargeway replaced the technical and engineering based language to a more simple, visual explanation.
Released:
Feb 27, 2019
Format:
Podcast episode
Titles in the series (100)
006: Jonathan Ward from ICON and Toyota Land Cruisers TLC Restoration Perfectionist: While on vacation in Africa Jonathan decided to quit his job to start his first automotive brand and TLC was born. Toyota Land Cruisers goal was to fill a gap in the market by applying higher quality restoration services to vintage utility... by Cars Yeah