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23: Apple 1984

23: Apple 1984

FromBrought to you by...


23: Apple 1984

FromBrought to you by...

ratings:
Length:
38 minutes
Released:
Feb 6, 2019
Format:
Podcast episode

Description

In the third quarter of Super Bowl XVIII, Apple ran a commercial that changed the Super Bowl and Apple forever. But it almost never aired. Featuring original interviews with Apple co-founder Steve Wozniak, former CEO John Sculley, and the ad's creators, this is the story of Steve Jobs vs the board, a scary casting call involving actual skinheads and a highly skilled discus thrower, plus a legacy that defined Apple and its users for decades.Read more at www.businessinsider.com/1984
Released:
Feb 6, 2019
Format:
Podcast episode

Titles in the series (73)

Surprising stories about how the biggest, household name brands affect our lives and culture — for better or worse. Host Charlie Herman finds tales of tragedy, love, strange histories, unintended consequences, and accidental success.More information at www.businessinsider.com/household-name