On this episode of The Period Party, Nat & Nicole talk with Madeleine Shaw, co-founder of Lunapads, a vertical e-commerce retailer and multiple award-winning pioneer in the taboo-breaking field of natural menstrual health.  Here are some highlights from the show:  For people who are new to Lunapads: what got you interested in natural menstrual health in the first place? And what are Lunapads?What are the main benefits of switching to reusable menstrual products from disposables?Period underwear have definitely become a thing in the past couple of years. You have been making them for decades: what’s new with Luna Undies?As pioneers who have been working on busting the period taboo for decades, how do you feel about the fact that the conversation has finally caught up with you?Social partnerships aimed at menstrual health and education: the evolution of Pads4Girls, One4Her and AFRIpads. Madeleine Shaw and Suzanne Siemens are Vancouver-based social entrepreneurs known for their commitment to progressive business practices and gender equality. They're curious, passionate innovators who love to explore the intersection between business and social change. Heralding from diverse backgrounds, they joined forces in 2000 to found a 7-figure manufacturing & web retail business, numerous initiatives dedicated to promoting Menstrual Health and education in the Global South, and most recently, a non-profit society  responsible for a national event series for tween girls.