Agile Product Management

By DeEtta Jennings - Balthazar

In this reader-friendly guide, you will learn how to explore agile product management, its philosophy, and the processes in which it takes shape. Contributors of this book bring firsthand professional experience from industries such as airlines, retail, financial, real estate, technology firms, and manufacturing. You will learn the following:
- The basics of agile and how it fits into the product lifecycle.
- How to define a product strategy and goals and develop a product roadmap.
- How to manage and prioritize a product backlog and facilitate backlog refinement sessions.
- How the scrum framework fits into the agile methodology.
- How to facilitate scrum events such as sprint reviews and planning
- How to create and manage a product backlog
- Execute product releases to deliver new functionality that meets the customer’s needs.
Understanding these key areas is essential. In addition, it will provide the tools to implement or improve agile product management within your team or organization.

• Language: English
• Publisher: DeEtta Jennings - Balthazar
• Release date: Feb 13, 2023
• ISBN: 9798215261057

DeEtta Jennings - Balthazar

DeEtta Balthazar has over 10 years of experience in the Information Technology field. She has managed a broad array of technology projects in industries ranging from financial, airline, healthcare, retail, and education. Her background includes Project and Product Management, Business/Systems Analysis and Business Intelligence. She holds a master’s degree in Adult Education and a dual bachelor’s degree in Information Systems and Marketing. She is a Certified Agile Product Manager and Business Analyst.

Book preview

Introduction to Agile Product Management

The Ultimate Quick Start Guide

DeEtta Jennings-Balthazar

Agile Product Management

Second Edition

Copyright © 2023 [DeEtta Balthazar / Echoice Solutions, LLC]

All rights reserved.

ISBN: ISBN 978-0-557-41633-2

About the Author

DeEtta Jennings-Balthazar

Certified Business Analyst, Agile Product Management Certification

[e-mail] / [e-mail]

DeEtta Balthazar has over 20 years of experience in the Information Technology field. She is the Owner/CEO of E-Choice Solutions, a technology consulting firm. Her background includes Product and Project Management, Business Analysis, and Corporate Training.

Education

Walden University | Doctorate, Educational Technology & Design (2024)

Jones International University | Master, Adult Education

Northwood University | Management Information Systems

Other Book by This Author

Introduction to Business Analysis

How to Write Agile User Stories

How to Write Use Cases

Visit website for more products

https://echoicesolutions.com/products

Introduction

Product managers play an integral role in product development. They hold many multidisciplinary responsibilities, such as defining tasks and strategies, identifying opportunities for improvement, leading cross-functional teams, and communicating with stakeholders. The main objective of product management is the development of a new product. Product management links the development team on one side and the business or customer on the other while ensuring the process aligns with the business vision. Specific responsibilities vary depending on the size of the organization. In larger organizations, for instance, product managers are embedded within teams of specialists. In this reader-friendly guide, you will learn how to explore agile product management, its philosophy, and the processes in which it takes shape. Contributors of this book bring firsthand professional experience from industries such as airlines, retail, financial, real estate, technology firms, and manufacturing. You will learn:

- The basics of agile and how it fits into the product lifecycle.

- How to define a product strategy and goals and develop a product roadmap.

- How to manage and prioritize a product backlog and facilitate backlog refinement sessions.

- How the scrum framework fits into the agile methodology.

- How to facilitate scrum events such