Cut Your Hunger In Half: QUIT

By Michael Alvear

Cut your hunger in half with new, paradigm-shifting discoveries in neuroscience, psychology, and biology.

 

The science archives are full of hidden weight loss gems that no one seems to know about. Health writer Michael Alvear pores over hundreds of peer-reviewed studies by leading neuroscientists, evolutionary biologists, and behavioral psychologists, and shows us how they can be used to dramatically decrease your appetite.

 

No more yo-yo dieting, no more endless cravings, no more restrictive eating plans. 

Instead, you can rely on concrete, specific, evidence-based strategies discovered in disciplines outside of the dieting industry to…

 

• Cut your hunger in half using a neuroscientist's discovery of The Meal Recall Effect.
• Break hunger associations that unconsciously increase your appetite
• Eat less without feeling deprived
• Cut your portions without cutting satisfaction

• Language: English
• Publisher: Woodpecker Media
• Release date: Oct 23, 2021
• ISBN: 9798201131890

Book preview

A wellness strategy that changes the way you think about food. Alvear’s writing style and the structure of his book make for an easy read and, more importantly, easy use in daily life.

—Kirkus Reviews

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Demoralized By Dieting? Beset By Hunger? Sabotaged By Cravings?

These books will show you how to use new, paradigm-shifting discoveries in neuroscience, psychology, and Addiction Medicine to break your addiction to sugar, quit coffee and stop snacking. 

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INTRODUCTION

We’re going to reduce our hunger by planting information in the brain the way a con artist plants the seed of a greedy idea on his mark.

There are compelling reasons to approach the brain like a swindler. For a complex, multi-dimensional, multi-scale structure that grows, houses and manages elaborate molecular, cellular, and neuronal phenomena to form the physical and biological basis of cognition, the brain is somewhat of an idiot.

As any cutting-edge neuroscientist will tell you, it is often and easily fooled out of its valuables through perceptual shell games. By knowing what strategies the brain uses to navigate through its hunger matrix, cognitive scientists have discovered how to manipulate its circuitry and work its blind spots to aid weight loss.

None of this is going to make sense, however, without first knowing how the brain operates.

Brains Don’t Think

Imagine being a brain. Locked inside a skull with no light or sound, there’s only one way to make sense of the outside world—interpreting the constant streams of electrical impulses it gives and receives.

Thus, perception is a process of informed guesswork. Every decision requires the brain to combine internal sensory data (mood, hormones, receptors) to incoming data from the outside world. It then matches the combined data against prior expectations and beliefs to arrive at the best guess possible.

Quick example. You're a batter at the plate. The pitcher hurls a ball at 90 miles per hour. You don't have enough time to see, prepare and execute the swing. Instead your brain automatically predicts the ball’s future location and you swing the bat based on that prediction.

Now put the bat down and pick up a fork. You're at a restaurant. Your brain doesn’t know how to connect your hunger to the approaching menu any more than it knows how to connect the bat to the oncoming ball. How hungry are you? What exactly do you want to eat? How much of it?

Fork or bat, the brain navigates the unknowns in the same way—by making predictions. It grabs an unimaginable amount of psycho-physiological and environmental data, matches them to expectations, turns them into experiences and then uses those experiences to predict a path of action.

Let’s say you’re at a restaurant wondering if you should have the fried chicken. To answer the question your brain goes into prediction overdrive. Here are a