Creating a Profitable Business
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Creating a Profitable Business - Jack McNaughton
ELEPHANTS?
PREFACE
Throughout history, stories abound of fabulous riches that a few lucky souls made by coming up with a new and revolutionary idea. Many times, it was like a lottery win, completely random and unexpected.
With new ideas, there are ways to change the odds of winning the lottery of success.
Moreover, it doesn’t involve placing our lives into the hands of others. Instead, it requires a series of dedicated and often passionate steps to be taken towards a defined goal.
If you’re ready to pursue an approach that requires work and dedication, then the results will not be a random success story.
Your success will be the direct result of your own experiences and efforts.
Enjoy your journey.
Jack Mcnaughton 2019
1. THE DIAMONDS IN YOUR BACKYARD
"An old priest told an ancient Persian farmer, Ali Hafed, that if he had a handful of diamonds, he could purchase a whole country, and with a mine of diamonds he could place his children upon thrones through the influence of their great wealth.
After Al Hafed heard all about diamonds and how much they were worth, he went to his bed discontented thinking he is a poor man - He said, "I want a mine of diamonds! I want to be immensely rich."
So, he sold the farm and took the money to seek his fortune. He left his family with friends and set-out to seek his fortune. He wandered the world but never found diamonds. He was destitute, lost and depressed. So he threw himself into the sea to end his suffering.
Later, the same old priest who had told Ali Hafed about diamonds came to visit the new owner of the farm. He saw a flash of light on the table. He rushed over and said, Here is a diamond - here is a diamond! Has Ali Hafed returned?
"No, no. Ali Hafed has not returned, and that is not a diamond. That is nothing but a stone. We found it right out there in the garden."
But I know a diamond when I see it,
said the Priest; That is a diamond!
It did not look like a diamond. It was in its raw and uncut state. In fact, upon closer inspection, they found that the farm was rich in diamonds. Thus the diamond mines of Golconda were discovered, the most magnificent diamond mines in all the history of humanity."
(Taken from Russel H Conwell’s Acre of Diamonds
lecture, Temple University.)
It is easy to overlook the skills and life experiences that you accumulate when you are searching for success thru a viable idea. There are many stories of simple meetings and chance happenings creating profitable businesses.
Jim McCann, who grew tired of being a bartender, bought a flower shop for $USD10,000 in 1976. After expanding to 13 shops, he