Stack It Up!: Stop Losing Talent; Build the Next Level Together
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About this ebook
Janeen M. Latini
Janeen M. Latini, best-selling author of Love to Lead. Lead to Love., is a certified leadership coach who specializes in working with leaders, teams, and organizations during times of change. She prepares leaders to be successful in high-visibility, high-pressure situations, while finding balance in their everyday lives. Her clients appreciate her candor and her commitment to supporting them in bringing their best selves forward in work and in life. A certified Leadership Coach, change management practitioner, management consultant, and published author and playwright, she brings 20 years of applied experience and a whole-hearted approach to her practice. In harmony with her work as a leadership coach, her consulting practice includes change management, strategic communications, organizational development, process improvement, adult learning, and group facilitation. She has worked with public, private, not-for-profit, and commercial clients. Janeen previously served as the Program Manager for Booz Allen Hamilton’s Center for Change Management, where she led investments in intellectual capital, staff development, and industry relations. She holds a BA in Psychology, and an MA in Organizational Development from The George Washington University; is an Associate Certified Coach by the International Coach Federation; a Certified Leadership Coach and a Certified Change Management Advanced Practitioner by Georgetown University. Janeen is a founding member of the Association of Change Management Professionals (ACMP), and was a speaker at the 2013 ACMP Global Conference: Coaching Leaders Through Change. Janeen served as Co-Chair of Georgetown University’s Institute for Transformational Leadership 2014 Graduate Coaches Conference: Resilience: Coaching Leaders Through Challenging Times.
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Stack It Up! - Janeen M. Latini
CHAPTER 1:
Introduction
To the CEOs of small and mid-size businesses: this one is for you. To the mid-level managers in large corporations who are running small or mid-size businesses within a larger organization: this one is for you. To the leaders with a vision of an amazing business, offering top quality service with the smartest, most dedicated staff in existence: this one is for you. To the leaders who have chosen to manage a business and lead people to success in doing so: this, my friends, is for you.
I am calling all of you CEOs. In your role leading the team, you are the CEO. Own that role. Own that you are the leader. Own that you are the top
in your organization, whether you are part of a larger ecosystem or not–in this role, you are the top. Your vision charts the course and who you are matters. You must embody the role of leader and not leave it to anyone else. It’s you. So let’s do this!
Dear CEO, you’re amazing. I admire you in a way you might not know. You had a dream, a passion, a desire to serve, and you went for it! I know you also wanted to make money and build a sustainable business, but that was most likely so that you could afford to do what you wanted to do, to do what you love, to serve the customers/clients you knew you could help. There was a problem you knew how to solve, and so you solved it!
I bet it was also scary sometimes. Scary in the same way holding your breath and jumping off the high diving board into the deep end of the pool was scary. How cold is the water going to be? Will I float to the top before running out of air? What if water goes up my nose? Who is waiting and watching poolside, ready to cheer me on? Am I a good enough swimmer to even attempt this? The fact is, your desire to jump in outweighed any possible answers to all of those questions, and they became irrelevant. It had to happen that way, or you wouldn’t have jumped. In that moment, fear transformed into courage. You took the reservoir of nervous energy and channeled it straight into excitement and courage. You jumped! That same exact process of converting anxiety into excitement and activating it forward is what you did when you started your business. So, whether you brew craft beer, stitch your own designer clothing, imagine creative kids’ parties, design indoor spaces to fit people’s lifestyles, support others’ financial planning, code innovative software, develop apps, or coach and consult with others to help them live their best lives–you are putting yourself and your love into the world all day, every day. You are giving, being, and doing all that you can to be of service to others.
That is nothing short of amazing.
It took a lot to stand up your business. You devoted your time, your money, and your heart to it. You probably gave up countless hours of sleep and made sacrifices that nobody knows about but you. I bet some of them included the scariest propositions of your life, laden with risk and potential financial burden. Not to mention the thousands of questions you received from well-meaning folks who were worried about whether you’d really thought this through, if you were sure about it, if you’d thought about health insurance, paid
time off, or some other pragmatic concern. At some point, you made the decision that this business would happen and it was going to be successful, because quite frankly it needed to be, and the world would be lacking without it. Almost like magic, that is when your business blossomed. Things fell into place, the phone rang with potential clients, your inbox filled up, ideas became reality, and just like that, you were an entrepreneur, a business owner, a CEO.
The more you talked about the incredible product or service you were offering, the more people inquired about it. Soon, you were serving at a rapid pace and needed help to continue to serve and grow. Maybe you took to the Internet and used a service like Fiverr or Guru to acquire quick expert help on a specific issue. Maybe you thought who are my smartest, most talented friends
, and then asked them if they’d be interested in a side gig working with you on your passion project. Maybe you realized you needed consistent support and hired an assistant. Maybe you chose to outsource critical tasks by contracting with a brand specialist to professionalize your image or with a webmaster to mature your on-line presence. Maybe you added a few 1099s to serve specific clients or execute pieces of projects for you. Eventually, you took a deep breath and hired part-time staff–or even full-time staff. Go ahead, exhale. I know just remembering that transition made your heart race a little. That super-exciting time came wrapped in a blanket of anxiety. Totally normal, and you survived!
Whatever the path was, your business grew. It was no longer a party of one
making things happen. In order to scale, you had to invest, which meant adding talented people to your business. You transcended the role of amazing individual contributor to become a manager/director/leader. You transitioned from running a business, to leading an organization of people. Did you get that? Running a business is one thing that you do; leading an organization of human beings is another. Sure, they intersect and overlap but they are not one and the same.
The aspects of your personality that drove you to stand up your business are not the same ones that will make you an effective team leader. They are undeniably your strengths and they are what urged you to claim your space in the world as an entrepreneur, but the skills that will transform you into a successful CEO and leader of others are different. Because you own the company, you’re the boss,
says business and leadership consultant and author Simon Sinek. But you’re not a leader until you make it your job to look after others.
This change from solopreneur to business leader is far more than task execution or payment for service. This change is the conscious choice to share your life’s work, your passion, and your mission with another person, and trust them to love it (almost) as much as you do. While doing that, you also committed to their well-being: intellectually through meaningful work, financially through steady income, and socially/emotionally by offering a healthy business environment. Many people depict small and mid-size businesses as families. There is a reason for that, and it has nothing to do with size. It is about human dynamics, and yes, love. You see, in small businesses, everyone is inter-connected, much like a family. And in a small business there is no room for a rat race or an every man for himself
mentality. The small business creed: all for one, one for all; we are all in this together. Large corporations like to see themselves that way, and often invest in team building within smaller business units or divisions to create a family of families, an extended family, so to